---
title: Time to Welcome in Change?
description: When you welcome in change, you allow your company to grow, prosper, adapt to new business environments, and more. Is it time you welcomed in change?
image: https://blog.a-w.com/hubfs/Upskilling.jpg
---

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- Time to Welcome in Change?

# Time to Welcome in Change?

 Published on 11 October 2021

Since COVID appeared on the world stage in late 2019, we have seen change, human innovation, and imagination propel the world forward. We took another step forward by attending [GlassBuild America](https://www.glassbuildamerica.com/) in Atlanta, Georgia, in September. GlassBuild allowed those of us in attendance, such as A+W Software ([read our recap here](https://blog.a-w.com/us/aw-software-celebrates-its-innovative-software-solutions-at-glassbuild-america-2021?hsLang=en-us)), an opportunity to meet in person again, learn about new products and services, find new solutions for our companies, develop new partnerships or rekindle old ones, and much more. Could GlassBuild have also be an opportunity to welcome change into your organization either through new equipment, software, training techniques, or updated processes?

The world is constantly changing, and we must adapt to that change! Change makes us uncomfortable. Adapting to change in any aspect of our lives can be difficult. This holds true for change in the workplace. It is easy to stay in our comfort zone and follow learned habits. However, change is an essential aspect of organization, work life, and really life, in general. Change in an organization leads to many positive results, such as retaining a competitive edge, remaining relevant in your industry, keeping ideas fresh within your organization, and moving forward to address new challenges that will arise in the future.

Going back to the GlassBuild example, attendance allowed us to inspect new machinery, which could, if purchased, help your organization produce lites or windows/doors faster and more efficiently. This change allows your organization to move forward by addressing a new challenge. “Change makes opportunities come to life,” according to [Karen McCullough](https://karenmccullough.com/about/), a nationally known keynote speaker and expert on change, generational opportunities, and workforce trends.

Software is another key area where you can welcome change into your organization. QuickBooks and Excel spreadsheets both have a time and a place. They are useful for some things, but not running a facility when you are producing hundreds of lites or windows/doors per day. Industry-specific software, as as that offered by [A+W Software](http://www.a-w.com/us/), is built to help make your organization more efficient, optimize your processes (such as cutting with newly launched [A+W iCut](https://www.a-w.com/us/products/a-w-clarity/a-w-icut-1) or racking with a proven winner in [A+W Rack Optimizer](https://www.a-w.com/us/products/aw-clarity-add-ons/a-w-rack-optimizer-1)), maximize yield, decrease time between order and delivery, etc. These benefits will keep your organization competitive as well as allow you to remain relevant in the industry and address new challenges from bigger competitors.

When organizations don’t change, they face a number of possibility, one of which is extinction. A recent example is Blockbuster. We all know what happened because most of us stream content through one provider every day. There is no one reason why [Netflix succeeded and Blockbuster](https://www.drift.com/blog/netflix-vs-blockbuster/) failed, but some people point to an unwillingness to change by Blockbuster’s upper management.

“Innovation and the ability to react to change in your business area come with the possibility of great new business opportunities, while ignoring the need to change can come at great peril,” according to Karen McCullough.

Change, such as adding new machinery or software, comes with great opportunity that can advance your organization. No one decision will solve the labor shortage or resolve the supply chain bottlenecks your organization is facing in 2021. However, by changing your processes and expanding your partnerships, you could find solutions that help move the needle of your organization forward. Is it time to welcome change into your organization?

\*This blog was originally written for the National Glass Association and was replicated on A+W's website for your reading pleasure.

<https://www.a-w.com/us/products/a-w-clarity/a-w-icut-1>

Are you looking for a state-of-the-art, cost-effective IT solution that automates your most used functions in the office, storage, and cutting? Then A+W iCut could become your new integrated software system – perhaps the first step toward digitalizing your company.

<https://www.a-w.com/us/products/aw-clarity-add-ons/a-w-rack-optimizer-1>

The packaging optimization A+W Rack Optimizer guides the entire production process toward direct packaging and the best possible utilization of packaging. 

<https://blog.a-w.com/us/aw-software-celebrates-its-innovative-software-solutions-at-glassbuild-america-2021?hsLang=en-us>

According to John Staiano, COO of A+W Software North America, “GlassBuild America 2021 exceeded our expectations. Visitors to our booth were motivated to learn and experience how A+W’s software solutions can help their company succeed in a difficult, pandemic-induced environment. As per usual, GlassBuild delivered an immediate return on investment for A+W as visitors gained knowledge about our software solutions, allowed us to meet new prospects, and demonstrated our new products all while staying safe.”

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- [right software (4)](https://blog.a-w.com/us/tag/right-software)
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- [sustainability (4)](https://blog.a-w.com/us/tag/sustainability)
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- [sustained growth (4)](https://blog.a-w.com/us/tag/sustained-growth)
- [technological complexity (4)](https://blog.a-w.com/us/tag/technological-complexity)
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- [utilization (4)](https://blog.a-w.com/us/tag/utilization)
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- [customers (3)](https://blog.a-w.com/us/tag/customers)
- [deepen relationships (3)](https://blog.a-w.com/us/tag/deepen-relationships)
- [digital (3)](https://blog.a-w.com/us/tag/digital)
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- [networking (3)](https://blog.a-w.com/us/tag/networking)
- [new machines (3)](https://blog.a-w.com/us/tag/new-machines)
- [outgrown (3)](https://blog.a-w.com/us/tag/outgrown)
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- [quality (3)](https://blog.a-w.com/us/tag/quality)
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- [reduced errors (3)](https://blog.a-w.com/us/tag/reduced-errors)
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- [risk management (3)](https://blog.a-w.com/us/tag/risk-management)
- [save money (3)](https://blog.a-w.com/us/tag/save-money)
- [save time (3)](https://blog.a-w.com/us/tag/save-time)
- [scalable solution (3)](https://blog.a-w.com/us/tag/scalable-solution)
- [scaling (3)](https://blog.a-w.com/us/tag/scaling)
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- [A-W (2)](https://blog.a-w.com/us/tag/a-w)
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- [strategies (2)](https://blog.a-w.com/us/tag/strategies)
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- [supply chains (2)](https://blog.a-w.com/us/tag/supply-chains)
- [transformative (2)](https://blog.a-w.com/us/tag/transformative)
- [vision statement (2)](https://blog.a-w.com/us/tag/vision-statement)
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- [Glass shop management software (1)](https://blog.a-w.com/us/tag/glass-shop-management-software)
- [GlassBuild 2025 (1)](https://blog.a-w.com/us/tag/glassbuild-2025)
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    "addressRegion" : "Hessen",
    "postalCode" : "35463",
    "streetAddress" : "Siemensstrasse 3"
  },
  "contactPoint" : [ {
    "@type" : "ContactPoint",
    "contactType" : "customer support",
    "telephone" : "+49 641 96620-0"
  } ],
  "email" : "info@a-w.com",
  "location" : {
    "@id" : "https://www.a-w.com/#place"
  },
  "logo" : {
    "@id" : "https://www.a-w.com/#logo",
    "@type" : "ImageObject",
    "caption" : "A+W Software GmbH",
    "contentUrl" : "https://a-w.com/wp-content/uploads/2023/08/400x200px_Logo_AW_210622-02.png",
    "height" : "200",
    "inLanguage" : "en-US",
    "url" : "https://a-w.com/wp-content/uploads/2023/08/400x200px_Logo_AW_210622-02.png",
    "width" : "400"
  },
  "name" : "A+W Software GmbH",
  "url" : "https://www.a-w.com"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.a-w.com/#website",
  "@type" : "WebSite",
  "alternateName" : "A+W",
  "inLanguage" : "en-US",
  "name" : "A+W Software GmbH",
  "publisher" : {
    "@id" : "https://www.a-w.com/#organization"
  },
  "url" : "https://www.a-w.com"
}
```

```json
{
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  "@id" : "https://www.a-w.com/aw-clarity/#webpage",
  "@type" : "WebPage",
  "dateModified" : "2025-08-15T14:38:08+02:00",
  "datePublished" : "2023-09-25T15:03:58+02:00",
  "inLanguage" : "en-US",
  "isPartOf" : {
    "@id" : "https://www.a-w.com/#website"
  },
  "name" : "A+W Clarity - Software for Glass",
  "url" : "https://www.a-w.com/aw-clarity/"
}
```

```json
{
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  "@id" : "https://www.a-w.com/aw-clarity/#author",
  "@type" : "Person",
  "image" : {
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    "@type" : "ImageObject",
    "caption" : "Benjamin Hübner",
    "inLanguage" : "en-US",
    "url" : "https://secure.gravatar.com/avatar/3191be33c570d2c6c61d648857078b60a5d299ac44670cb68d86b6aec48269d4?s=96&amp;d=mm&amp;r=g"
  },
  "name" : "Benjamin Hübner",
  "sameAs" : [ "https://www.a-w.com/" ],
  "worksFor" : {
    "@id" : "https://www.a-w.com/#organization"
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.a-w.com/aw-clarity/#richSnippet",
  "@type" : "Article",
  "author" : {
    "@id" : "https://www.a-w.com/aw-clarity/#author",
    "name" : "Benjamin Hübner"
  },
  "dateModified" : "2025-08-15T14:38:08+02:00",
  "datePublished" : "2023-09-25T15:03:58+02:00",
  "description" : "A+W Clarity offers custom-configured software solutions for the glass industry, enhancing optimization from order entry to efficient shipment logistics.",
  "headline" : "A+W Clarity - Software for Glass",
  "inLanguage" : "en-US",
  "isPartOf" : {
    "@id" : "https://www.a-w.com/aw-clarity/#webpage"
  },
  "keywords" : "A+W Clarity",
  "mainEntityOfPage" : {
    "@id" : "https://www.a-w.com/aw-clarity/#webpage"
  },
  "name" : "A+W Clarity - Software for Glass",
  "publisher" : {
    "@id" : "https://www.a-w.com/#organization"
  }
}
```